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NVIDIA’s RTX 5070 Ti Faces Supply Shortage as Prices Surge

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The availability of NVIDIA’s RTX 5070 Ti graphics card is diminishing, leading to rising prices and increased competition among consumers. This situation arises as board partners, particularly ASUS, have declared their own versions of the RTX 5070 Ti as reaching end-of-life (EOL) status due to tight supply constraints. While NVIDIA has not officially announced the discontinuation of the RTX 5070 Ti, the implications for consumers are becoming clear as inventory levels dwindle.

Supply Constraints and Price Increases

ASUS has confirmed that it will cease production of its RTX 5070 Ti models, attributing the decision to a lack of available components. This claim aligns with reports from retailers in Australia, where stores have stated they can no longer order new stock through their partners or distributors. The anticipated shortage is expected to last at least until the end of the first quarter of 2024.

NVIDIA has acknowledged the pressures on its supply chain, citing strong demand coupled with constrained memory availability. The company remains committed to shipping its GeForce products and is actively working with suppliers to enhance memory supply. As a result, prices for the RTX 5070 Ti have increased significantly. In the United States, the lowest prices for the card have surged from approximately $730 in November to around $830 currently. A similar trend is observed in Australia, where prices have escalated from about $1,200 AUD to around $1,400 AUD.

Navigating the Market for Graphics Cards

Consumers looking to purchase an RTX 5070 Ti should consider the urgency of their decisions. With limited units remaining, any reasonably priced card should be viewed as a time-sensitive opportunity. Should these units sell out, a stable supply of the RTX 5070 Ti may not be restored for some time.

For those unable to secure an RTX 5070 Ti, alternative options come with their own compromises. Upgrading to the RTX 5080 typically requires a higher expenditure for the same 16GB of GDDR7 memory. Additionally, the AMD RX 970 XT may become a more attractive option simply due to its availability in the current market.

Another factor complicating the situation is the speculation around a forthcoming RTX 50 Super refresh. Reports suggest that increasing memory costs have either delayed this refresh or placed it in jeopardy, which could affect pricing strategies for existing models.

For consumers in need of an upgrade in the near term, setting a firm budget is advisable. If prices meet expectations, purchasing promptly may be the best strategy. Otherwise, it could be wise to wait and reevaluate alternatives rather than chase inflated listings that may not reflect the true value of the cards.

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