Expanding Support for Spanish-Language News Outlets in U.S.

During this year’s Hispanic Heritage Month, attention is drawn to the importance of Spanish-language local news outlets in serving the diverse needs of Latino communities in the United States. Approximately 45 million people in the U.S. communicate primarily in Spanish, with millions more speaking it as a second language. Despite their significant presence, these outlets have historically faced challenges, particularly in securing philanthropic support and building digital infrastructure.

However, there is a noticeable shift occurring. Organizations and initiatives are beginning to strengthen the foundation of Spanish-language media. For instance, notable news outlets like La Noticia in Charlotte, North Carolina, and Planeta Venus in Wichita, Kansas, are emerging as vital resources within their communities. In July 2023, the MacArthur Foundation hosted a Spanish-language infrastructure summit at the National Association of Hispanic Journalists (NAHJ) conference, further underscoring the growing focus on this sector.

Emerging Organizations and Resources

A variety of organizations are stepping up to support Spanish-language media. The Digital Democracy Institute of the Americas (DDIA) emphasizes civic engagement and trust-building in Latino communities. Altavoz Lab plays a critical role by mentoring and training local reporters, enabling them to produce impactful and accountability-driven reporting projects.

Moreover, the Latino Media Initiative at the City University of New York’s Center for Community Media provides essential tools and drives investment to bolster Latino publishers. Another key player is the Latino Media Consortium, which facilitates meaningful investment in digital publishers, ensuring they have the resources necessary for sustainability and growth.

Additionally, URL Media offers a network of high-performing Black and Brown media organizations, providing shared infrastructure for distribution and advertising. The coalition known as LatidoBeat showcases premier local Spanish-language news organizations, working together to amplify diverse Latino voices.

Capacity Building and Addressing Misinformation

Capacity-building remains a priority for many organizations. Both the NAHJ and the National Association of Hispanic Publications (NAHP) provide numerous professional development opportunities and training programs. Collectively, NAHP members reach more than 15 million Latino readers each week, the majority of whom are Spanish-dominant or bilingual.

For those involved in digital publishing, tools like Newspack, a publishing platform from WordPress designed specifically for newsrooms, offer essential support. However, addressing language barriers during onboarding is crucial to ensure effective use of these tools. Trusting News also provides Spanish-language resources for newsrooms, including strategies and kits focused on building trust within communities.

Efforts to combat misinformation in Latino communities are bolstered by organizations like Factchequeado, a nonpartisan nonprofit dedicated to addressing Spanish-language misinformation directly. Another initiative, VERDAD, tracks disinformation in Spanish-language radio and equips journalists with tools to investigate content targeting immigrant and minority communities.

The Spanish-language news ecosystem is vibrant and resilient. It is increasingly supported by a network of partners and resources focused on enhancing the coverage and reach of these outlets. The recognition from technologists, researchers, and funders of the importance of Spanish-language media is a promising development. Together, these efforts are paving the way for a more comprehensive and sustainable local news landscape, ensuring that Latino communities have access to the information vital for their success and well-being.